Tag Archives: screenbox
Advertisers asked me whether they should advertise on Malay TV stations during Ramadan… here’s what I told them.
Posted on 07. Aug, 2010 by Sujimy.
It is a misconception that Malays watch less TV during Ramadan.
Most people say TV viewership would drop during Ramadan and this could be due to Malay/Muslim viewers going to the mosques for their terawih (prayers).
Historical data has it that we spend MORE TV TIME during fasting month. Strange? It is even more surprising that we [...]
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Do you like clone or original food? Makan Boomz is here to assist.
Posted on 16. Jun, 2010 by Sujimy.
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Some truth to this article. Don’t over-rely on Social Media for your Brand.
Posted on 12. May, 2010 by Sujimy.
When I read the article by Marc Brownstein titled “Overreliance on Social Media Will Damage Your Brand“, I tend agree more. Moderation is key to marketing mix. We can’t solely depend on Social Media alone.
I use social media a lot, but to reach to a sizable footprint of customers, you need to mix it traditional [...]
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Testimoni and Asian Peddlers completed…
Posted on 29. Mar, 2010 by Sujimy.
Our production team was overjoyed! We have completed these two productions! Yesterday was the telecast of the last episode (for both Testimoni and Asian Peddlers).
For Testimoni, I want to thank all the celebrities namely Fiza O, Alyph (SleeQ), Elfaezah, Syarif (SleeQ), Hyrul Anuar, Nurul Aini, Norfasarie and Fauzie Laily for supporting the show with their [...]
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Use TV technique to increase storytelling content
Posted on 14. Mar, 2010 by Sujimy.
Reel Friends of ScreenBox has an enrichment programme that can help students increase content and creativity in their storytelling. It’s called Reel Storyboard Programme.
We have been training students to apply techniques used in Television production to structure and creatively add interesting elements into their composition for better flow and effectiveness. This storyboard technique has been [...]
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Thinking of researching for a TV show?
Posted on 08. Jan, 2010 by Sujimy.
Out of the many positions in TV pre-production, the post of researcher is one of the least applied. I do get one or two applicants every now and then, mostly from university graduates to come on board. Thing is, not many know what it takes to become a researcher for a television show. And I [...]
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New Office New Spirit
Posted on 06. Dec, 2009 by Sujimy.
I just moved office. Though we are still sorting out some inventory and other storage stuff, I must say it gave me a new-found spirit. This month, Screenbox is 10 years old and moving to a new office seemed a great way to start a new decade.
Looking back, we have actually done a lot and [...]
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Peddlers going places.
Posted on 13. Nov, 2009 by Sujimy.
I got news from our international distributor recently that Korea has just acquired our documentary The Peddlers of Asia (POA). This is such a sweet news to me because this means POA has reached its 18th country of broadcast.
In Singapore, you can watch POA in Biography Channel (Ch 95 on Starhub).
We are currently preparing for [...]
